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Monday, September 27, 2010

Why Email Marketing?

Once can ask me a question when there are multi-channels of marketing, advertising and branding. Why need to go for Email Marketing?? Yes, that is a right questions but, the Efficiency and Effectiveness of e-Marketing is 40% more then any other marketing mode and ROI is absolutely 100%. Looks wow ... right :)
Evaluation

The people who receive the information and buy products/services migrate, nowadays, from
traditional to on-line media, a greater number of them is accessing the desired news from specialized
sites and from mobile devices, anywhere and anytime. The fast adopting of new technologies affects – and transform – manufacturing, distribution and consume, but to optimize on-line channels is
necessary to act objectively, and to found the decisions on performance key indicators. In the process of adapting to these market changes, the marketers have the opportunity to reach a different audience through on-line and mobile instruments. This approach based on real data, facilitated by web analysis, helps companies to focus the efforts and to have success with the new offer versions.

Definition

Digital Marketing is the promoting of brands using the Internet, mobile and other interactive channels.


Promoting products and services using digital distribution channels to reach consumers in a manner relevant, personal and cost-effective. Digital marketing includes many of the techniques and practices contained within the category of Internet Marketing. More, it extends beyond this by including other channels with which to reach people that do not require the use of the Internet. As a result of this non-reliance on the Internet, the field of digital marketing includes a whole host of elements such as: mobile phones, SMS and MMS, display and banner ads, digital outdoor. In our present days, digital marketing covers more of traditional marketing areas such as Direct Marketing by providing the same method of communicating with an audience but in a digital way. This marketing method is more effective when a marketer combines multiple channels in the message campaigns.

Email Marketing

Marketing your product and services from your Desktop to end number customer minds ... Sounds crazy? stay on .. it 's true. Email Marketing is very simply to define , in approach it is very complex and returns it is amazing
. In my experience i saw companies where there fate changed from decline to growth stage in their life cycle. It is not easy medium but, understanding the facts, Tips, Tricks and Secrets one can make their campaign successful. I can understand your anxiety to know more about what is the secrets behind? let's come to the topic.

Definition

Email marketing is process of promoting a product or service or an idea by sending direct emails to the target audience.